Hyundai is celebrating the launch of its new Busan, Korea, studio with a small wander down memory lane in the variety of an exhibition showcasing the company’s design and style heritage. This all-electrical restomod 1975 Pony, which was shared on Instagram by its designer, is the star of this demonstrate.
For every Vehicle and Driver, the Pony is seemingly run by a thriller battery-electric set up. If that’s the situation, it is probably cobbled with each other from the guts of a Kona Electrical or Ioniq EV (and by that we necessarily mean the recent one, not 1 of the forthcoming numbered products in Hyundai’s new sub-brand) the latter’s 134 horsepower would seem about suitable for a little, 3-door hatchback like this one. There’s plenty more to see if you look through @yang_gu_rum’s profile:
Per Hyundai, the exhibition is titled “Reflections in Movement” and it contains five most important elements: “Heritage Collection – PONY” (this a single) is a reinterpretation of the timeless Hyundai Pony from 1975 “Color & Gentle” is a visible interaction of hues, lights and time “Substance” is an interactive room-filling sculpture for a human-centered structure encounter “Prophecy” is a representation of the ability of foreseeable future EV patterns and “Media Strings (2021)” is a kinetic media artwork set up by Korean artist Jin-Yo Mok.
“Hyundai Motorstudio is a room that enables shoppers to encounter our brand name by a variety of arts and cultural pursuits that replicate our brand name identification and eyesight,” mentioned Cornelia Schneider, Vice President and Head of International Experiential Marketing at Hyundai Motor. “We hope guests to Hyundai Motorstudio Busan will love exploring the ability of structure by taking part in the approach of its earning and see how it reinvents our everyday lives.”